By Michelle Thai

What if, every time you shop online, a percentage of your purchase goes to benefit at-risk youth?

Now it’s possible with the Football For Good Giving Assistant. On Monday, the SF/Seattle-based company I work for – GlobalMojo – launched its first ever white label with Adrian Peterson from the Vikings.

We’ve created the Football For Good Giving Assistant: a free app for Safari, Firefox, Chrome, and Internet Explorer. Once you install the app, you simply do nothing out of the ordinary. When  it’s time to buy something online – like a Christmas present for your sibling, a new coat for yourself, whatever – you do what you normally do and head over to Amazon, or whatever website. While you make your purchase, the Football For Good Giving Assistant automatically generates a commission from Amazon in the background.  Up to 50% of that commission goes to Adrian Peterson’s All Day Foundation to benefit at-risk youth.

Not all websites will generate money for the Football For Good campaign, but there’s a whole lot that do (i.e. Amazon, Barnes and Noble, TOMS, Hootsuite, and SO much more.. ) To determine which online retailers will benefit at-risk youth, a little yellow bar drops down on the applicable websites. And a little football displays on your Google searches to identify which retailers are Football For Good-friendly.

The app is completely free and is ridiculously easy to use. Oh, and when you install… you are automatically given 100 entries to win a VIP trip to Super Bowl 2012 to meet Adrian Peterson. Another 100 entries if you invite a friend to install the app as well.

An amazing prize. An amazing cause. And it’s free. Let’s make our holiday shopping season meaningful this year with #FootballForGood. Download it at

Head over to Mashable or my blog post on GlobalMojo’s website for more details.

GlobalMojo appreciates every comment and feedback—if you have any after installing, please email me at