December 2011
23 posts
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The Muppets and Social Media
By: Chris Kaine
It looks like The Muppets social media blitz is paying off. As of today Disney’s The Muppets movie has grossed over $62 million world wide over $58 million of that was in the US. What was one of the lagre contributing factors to this success? I would say it was their integrated social media campaign.
Over the past nine months The Muppets have been all over social media....
Flipboard Is Now Available for iPhone!
By Sofia Nasr
Earlier in the semester for my individual presentation on a new social media platform I presented it on Flipboard, which is an iPad app that takes your feeds on your social media platforms and turns it into a “social magazine”.
After saying they received many requests for this, Flipboard now is no longer just an app for iPad anymore. This week they revealed the version of the...
Facebook still not private
By David Hermer-Fried
After getting into trouble for unlawful use of private information a simple security flaw that allowed users to access CEO Mark Zuckerberg account and in a turn of karma see all the crazy stuff he shares with his circle of friends with out permission like pics of puppies and cookies.
http://www.businessweek.com/ap/financialnews/D9RFUCVG3.htm
Also Twitter changed...
Social Media Helps Spread Anti-Putin Protests
By Matt Grossbart
Earlier this year, social media was a key element in protests in Libya and Egypt, and now it’s helping spread protests in Russia.
On Sunday, Russia held elections which resulted in many victories for Prime Minister Vladimir Putin’s unpopular United Russia party. This did not sit well with voters, who accused the party of stuffing ballot boxes and employing repeat...
Some Tweets Just Don't Fly...
By Stephanie Miceli
What did Alec Baldwin do this time?
Baldwin got into an argument with an American Airlines flight attendant after tweeting he wouldn’t turn off his smartphone while waiting for takeoff.
I should mention she interrupted his game of Words With Friends, resulting in this tweet:
““Flight attendant on American reamed me out 4 playing WORDS W FRIENDS while we...
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Another Great Way to Waste Time
By: Chris Kaine
Just in time for finals, comes one of the most absurd yet strangely addicting wastes of time, Procatinator. Procatinator is a website that pairs a simple looped animated GIF (Graphics Interchange Format of a cat or cats doing something, with music from youtube that blend almost seamlessly together.
Im not the biggest fan of cats, but I found myself spending what was at least...
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Unwrap the Night with Bacardi
By Vicky Chou
A few months ago I blogged about the scary personalized video experience, “Take This Lollipop.” Now, Bacardi is doing something just as similar but not as creepy. Bacardi introduced “Unwrap the Night,” a immersive, personalized video experience that takes information from Facebook data.
Basically, “Unwrap the Night” asks for access to your...
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Spotify Adds Apps, Improves Interface
By David Rosenfeld
If I haven’t made it clear yet, I’m a pretty big fan of Spotify and the work they do. This week, the platform announced the addition of applications that allow users to interact with their music libraries in new and creative ways. So far, there have been 11 apps in beta testing, which vary from Tunewiki, which provides lyrics for given songs, to Moodagent, which...
KIM KARDASHIAN: Does Kris Think I'm Some Sorta...
Yes, yes he does.
http://www.tmz.com/2011/12/01/kim-kardashian-kris-humphries-fraud-annulment/#.Ttf-tHNPnok
#YouGuysShouldLunch
By Morgan Howell
A new service fresh from Sweden, You Guys Should Lunch is a not entirely unheard of attempt at using online connections to create offline relationships. There have been a number of similar services that uses Twitter and Foursquare to notify users when someone with similar interests is checked in to the same place, such as Agora, but this is the first one that I have heard of, and...
This Year's Holiday Expert is @ChristmasChamp
By Sofia Nasr
Whenever someone asks me which company I feel has great marketing I usually say without any hesitation Target. I am always amazed how in each new commercial or campaign they brand and position themselves with new and creative strategies and messages that have never been done before. Certainly Target applies their one of a kind tactics when coming up with a new campaign for...
Adrian Peterson's App Helps At-Risk Youth While...
By Michelle Thai
What if, every time you shop online, a percentage of your purchase goes to benefit at-risk youth?
Now it’s possible with the Football For Good Giving Assistant. On Monday, the SF/Seattle-based company I work for – GlobalMojo – launched its first ever white label with Adrian Peterson from the Vikings.
We’ve created the Football For Good Giving Assistant: a free app for Safari,...
The Viral Sensation that is Ron Swanson
By Annalisa DiVito
As an avid Parks and Recreation viewer, Ron Swanson has to be one of my favorite characters that I’ve seen on TV lately. For those of you who have not seen Parks & Rec, it’s a mockumentary reality show on NBC that take place in the Parks Department of Pawnee, Indiana. Ron Swanson, played by Nick Offerman, is head of the Parks Department; is a Libertarian; and...
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Write a novel in 9 status updates
by Jamie Reysen
In a blog post yesterday, Facebook’s journalist program manager Vadim Lavrusik announced that the limit of status updates has been upped to “more than 60,000 characters.” That’s 63,206, to be exact.
In Facebook’s infancy, status updates were limited to 160 characters — just 20 more than Twitter (they also required that updates started with...
Shaq’s All-Star Twitter Engagement
By Kate Horn
Although ESM is targeting one touchdown twitter handle for their class experiment, it’s important to note another athlete with an all-star social media record. Shaquille O’Neal is no stranger to Twitter; he is America’s most followed athlete and second internationally behind Brazilian soccer player Kaka. His interaction with fans via the social platform is engaging and informative-...
4 Ways of Retweeting
Kacey Prishwalko
A SocialMediaToday blog post tackled the seemingly mundane task of breaking down the pros and cons of the different ways of Retweeting. What appeared to me to be just a simple action on Twitter actually has some variety and strategy involved. Leo Widrich boils down Retweeting into four categories: 1) The Twitter native retweet, 2) The old school “RT” retweet, 3) The...